He showed examples of ways people can understand information in a more “calm” way, using different senses, such as the sculpture of a car’s CO2 emissions that took up actual space, puffing out of an actual car, a USB drive that fattens up when it gets more full and an installation that represents demographics with different piles of rice, each grain representing a single person. The pile of XX billion Australians was quite large whereas the grain representing Tony Blair was a single grain.
His studies concentrate on how some of these methods can be used to change behavior such as a speed limit sign that shows a driver’s speed, thus causing them to slow down to the limit, or various ways of showing a household’s energy consumption.
